The Harsh Reality: What Many Funeral Home Owners Overlook in Their Marketing In the funeral profession, an alarming reality is emerging—one that reveals what many funeral home owners are neglecting in their marketing efforts. In a recent eye-opening interview, industry veteran Ash Curtis and marketing expert Michele Fagan had an

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By making your website content accessible, you can reach more customers, increase customer satisfaction, and gain a competitive edge over those who don’t include accessibility features. Anyone affected by any of the wide ranging issues will take notice and feel like they are being acknowledged. That one touch can make

Next week is the 20th anniversary of the 9/11 attacks on our country. September 11, 2001, resulted in the largest collective national grief event since WWII. There were national memorials, local memorials, and many thousands of individual grief journeys. Twenty years later, we must all revisit that moment and teach

Whether you provide funeral services to residents in the immediate area or across the state, if it is not visible online, it does not exist. The first thing you need to realize is that your funeral home is first and foremost, a place of business. If people don’t know it

​Signage: Post signage clearly, but not rudely, regarding your stand on mask usage. We’ve created a wide range of signage which is tailored to each community. Below are two free versions for you to use. Face Coverings Required Face Coverings Recommended Care Station: In the past offering water and coffee,